’70s: Bianca Jagger

BACK THEN: “Women had a warmth and an etherealness that I really admire,” says Goodwin. “This girl would have listened to ABBA and gone to Elaine’s.”

2010: Goodwin wanted this look to be somewhat one note: Tan, reflective skin and shimmery neutral metallics. “The glow on the skin was a bronzing cream. Back then they doused themselves in glittery powder, but this sheer liquid is much softer and absorbs into the skin for a really light, balmy effect,” she says.