MAKEUP MOMENT
For this look in particular, Goodwin wanted Jones’s makeup to have an antique, artistic quality—visible brushstrokes, muted colors and clean alabaster skin. To create her squared-off brow, she painted on soft brown liquid brow enhancer with an angled brush. “The lips had a slight matte chalkiness to them—like the paint had worn off the canvas over time,” Goodwin explains.
Photographer: Don Flood. Hair: Mark Townsend. Makeup: Rachel Goodwin. Fashion Director: Estee Stanley. Art Director: Frank Rust. Written By: Beauty Girl. Retouching: ConradDigital.com. Set Design: Kyle Kannenberg.
Time and Again 3
’40s: Rosie the Riveter
BACK THEN: “I loved the simplicity and structure of this time. Ladies wore a patriotic red lip that showed off strength and power,” she says. “I wanted to take that sentiment into today, but make it surprising.”
2010: “I chose a bold color, but I went with a tangerine versus a straight red, so that something would look slightly askew,” says Goodwin. “It’s unapologetic and powerful, and somehow looks more futuristic than vintage.”
Photographer: Don Flood. Hair: Mark Townsend. Makeup: Rachel Goodwin. Art Director: Frank Rust. Written By: Beauty Girl. Retouching: ConradDigital.com.
Time and Again 6
’80s: Duran Duran
BACK THEN: “The ’80s were all about an absolute irreverence for everything that was considered conventionally pretty,” says Goodwin. “There was room for expression. Women embraced color in a way they’d never done before.”
2010: “This look isn’t wearable, but there’s something incredibly optimistic and unafraid that I think you can take from it,” says the makeup artist. Try a wash of creamy hot pink shadow blended across your lids and out to your temples. “If you’re a brave soul, pair it with a stripe of bright turquoise liner on the bottom lash line only,” she says.
Photographer: Don Flood. Hair: Mark Townsend. Makeup: Rachel Goodwin. Art Director: Frank Rust. Written By: Beauty Girl. Retouching: ConradDigital.com.