10 Questions with January Jones
You know her as beguilingly beautiful Betty Draper on Mad Men. Here in the world of beauty? We know her as one of the most daring, spot-on trendsetters in the industry. (See: Her YSL/Stefano Pilati-inspired Met Ball look, her I Dream of Jeannie top knot at the GQ Men of the Year party, her Veronica Lake waves at the 2009 Golden Globes. Need we go on?) We sat down with this beauty-enlightened star for our ten key hair and makeup questions—and even snuck in a few Mad Men related extras. Sorry, no spoilers!
Beauty Girl: What beauty trick did you learn from your mom?
January Jones: Always direct the exfoliating brush or scrub towards your heart for good circulation
Beauty Girl: What drugstore product do you swear by?
January Jones: It may not be in many American drugstores; I find it in Europe or online: Avene Cleanance. It’s the best non-soap gel cleanser, and it’s great for both sensitive and oily skin, which is rare.
Beauty Girl: What products would we find in your teensiest red carpet clutch?
January Jones: An amazing Chanel lipstick and rice paper blotters.
Beauty Girl: What products do you never travel without?
January Jones: A rose water spray for hydration, La Mer sunscreen for face, Aveeno sunscreen for body, face wash, a hydrating mask and dry shampoo.
Beauty Girl: What’s your biggest beauty splurge?
January Jones: Probably massages. I love a good deep tissue massage—my favorite place is Kinara in LA.
Beauty Girl: Who is your beauty icon from the past?
January Jones: I go back and forth between Grace Kelly and Elizabeth Taylor circa late ’50s.
Beauty Girl: Who is your current beauty icon?
January Jones: I think Cate Blanchett is flawless.
Beauty Girl: Which of your red carpet beauty looks was your favorite?
January Jones: The last one is always my favorite—but I really loved the Veronica Lake-ish look from the 2009 Golden Globes.
Beauty Girl: If you could trade hair with anyone, who would it be?
January Jones: I have naturally straight hair, so it would have to be someone with great natural waves like an Eva Mendes or Gisele.
Beauty Girl: The one beauty trend you’ll never embrace and the one beauty trend you’d like to bring back?
January Jones: I’ll never embrace perms and I’d like to bring back black and white photos on the red carpet—everyone looks more glamorous in black and white!
Beauty Girl: Now for a few bonus questions…what’s the best beauty trick you learned from the Mad Men hair team?
January Jones: To set the hair with product and let it cool before styling.
Beauty Girl: How long does the transformation from January Jones to Betty Draper take?
January Jones: About an hour. I get my hair set, go to makeup chair and by the time that’s done, I go back to hair for styling. We have it down pretty well by now, although it can take a little longer if it’s a scene that requires an elaborate updo or fancy makeup.
Beauty Girl: How do keep your skin so perfect after wearing all that makeup at work?
January Jones: At night, I always wash with a sensitive skin cleanser but in the morning I just rinse with water to avoid stripping away all the natural oils. I’m also a big fan of skincare lines; I try all kinds of things. La Mer is a favorite.
Beauty Girl: And finally, what two words would you use to describe your red carpet beauty style?
January Jones: Risk taker. I like to experiment with my style and love trying out different looks. It’s fun to see it all come together. I’d rather take a risk and get criticized than always look the same.
Photographer: Don Flood. Hair: Mark Townsend. Makeup: Rachel Goodwin. Fashion Director: Estee Stanley. Art Director: Frank Rust. Written By: Beauty Girl. Retouching: ConradDigital.com. Set Design: Kyle Kannenberg.
Sasha Alexander, Bed Head 3
MAKEUP MOMENT
“I’m not a person who loves a lot of makeup. But my mother-in-law is Sophia Loren. She always says, ‘I know you don’t like wearing a lot of makeup, Sasha, but you must do your eyes.’ I figure when Sophia Loren tells you that, she might have a point,” says Alexander. Makeup artist Steven Sollitto also focused on the eyes, layering three kinds of liner to make them really pop. He finished with a sweep of pale pink shadow and tons of ultra-black mascara.
Photographer: Don Flood. Hair: Mark Townsend. Makeup: Stephen Sollitto. Fashion Director: Estee Stanley. Art Director: Frank Rust. Written By: Beauty Girl. Retouching: ConradDigital.com. Men’s Styling: George Clinton. Set Design: Laura Ibanez-Bailey.
Fashion Credits: Costume National white button up. Eres light pink lace bra.
January Jones 4
MAKEUP MOMENT
“This look was influenced by surrealist black and white photography from Paris in the ’20s,” says Goodwin. Translation: Dramatic black lipstick, spiderweb lashes and ultra-thin brows. If you want to play with falsies, Goodwin has a few tips. First, be sure to trim the strip slightly smaller than your lashline. “It’s more comfortable, more flattering and a lot less obvious,” she explains. And, be sure to use black lash glue instead of white or clear. “It not only defines and lines the eyes, but it looks a lot more natural,” says Goodwin.
Photographer: Don Flood. Hair: Mark Townsend. Makeup: Rachel Goodwin. Fashion Director: Estee Stanley. Art Director: Frank Rust. Written By: Beauty Girl. Retouching: ConradDigital.com. Set Design: Kyle Kannenberg.
Jennifer Lawrence 4
Townsend smoothed Lawrence’s hair with a dab of Kiehls Creme with Silk Groom before securing it into a sleek bun at the nape of her neck. “It tames flyaways and gives the hair a soft hold with plenty of shine,” he said. The end result really worked for Lawrence. “My mom’s going to love this one! She’s always telling me to get my hair out of my face,” she said. “There’s just something beautiful about a pulled back look like this. You really get to see a woman’s face.” And her nail polish: Goodwin tricked out Lawrence’s fingertips with Chanel Le Vernis Nail Colour in Particuliere. “I’m obsessed with greige. It’s chic and urban with an undeniable feminine vibe,” said the makeup artist.
Photographer: Don Flood. Hair: Mark Townsend. Makeup: Rachel Goodwin. Fashion Director: Estee Stanley. Art Director: Frank Rust. Written By: Beauty Girl. Retouching: ConradDigital.com.
Time and Again 2
’30s: Jean Harlow
BACK THEN: “Screen sirens were beautifully sculpted and refined. In one of my favorite pictures of Jean, she had glistening Vaseline on her eyelids. It’s a black and white image, but somehow it managed to be so textural and reflective,” says Goodwin.
2010: “I channeled the moodiness of the ’30s with a burgundy maroon cream shadow. The color is very serious but by making it see-through, I took away some of the scariness,” she explains.
Photographer: Don Flood. Hair: Mark Townsend. Makeup: Rachel Goodwin. Art Director: Frank Rust. Written By: Beauty Girl. Retouching: ConradDigital.com.
Time and Again 5
’70s: Bianca Jagger
BACK THEN: “Women had a warmth and an etherealness that I really admire,” says Goodwin. “This girl would have listened to ABBA and gone to Elaine’s.”
2010: Goodwin wanted this look to be somewhat one note: Tan, reflective skin and shimmery neutral metallics. “The glow on the skin was a bronzing cream. Back then they doused themselves in glittery powder, but this sheer liquid is much softer and absorbs into the skin for a really light, balmy effect,” she says.
Photographer: Don Flood. Hair: Mark Townsend. Makeup: Rachel Goodwin. Art Director: Frank Rust. Written By: Beauty Girl. Retouching: ConradDigital.com.