Jennifer Lawrence 2
Before giving Lawrence a full head of riotous curls for this faux-bob look, Townsend misted Vavoom by Matrix Gold Heat Iron-In Control Protective Dry Mist on two-inch sections before wrapping them around a small curling iron. “It shields the hair from damaging heat, plus adds a bit of hold and tons of shine,” he said. The off-the-shoulder style he created was Lawrence’s first foray into short hair. “I’ve always had really long hair. I can’t really have short hair because I think I have a small head. But I’ve love to have to cut it for a role,” she said. (Directors: Take note!)
Photographer: Don Flood. Hair: Mark Townsend. Makeup: Rachel Goodwin. Fashion Director: Estee Stanley. Art Director: Frank Rust. Written By: Beauty Girl. Retouching: ConradDigital.com.
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“My hair is naturally very big and thick, so this is basically what I look like when I get up in the morning,” Lawrence joked. “I did like it, though. I felt wild and sexy.” Townsend’s secret weapon for voluminous, untamed strands? “Bumble and Bumble Blondish Hair Powder. I spritzed it on the roots and brushed it through for that really full look,” he said. Goodwin finished Lawrence’s look with a swipe of cool lavender gloss. “I wanted to show how bold colors can be totally wearable when used with restraint,” she said.
Photographer: Don Flood. Hair: Mark Townsend. Makeup: Rachel Goodwin. Fashion Director: Estee Stanley. Art Director: Frank Rust. Written By: Beauty Girl. Retouching: ConradDigital.com.
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Townsend smoothed Lawrence’s hair with a dab of Kiehls Creme with Silk Groom before securing it into a sleek bun at the nape of her neck. “It tames flyaways and gives the hair a soft hold with plenty of shine,” he said. The end result really worked for Lawrence. “My mom’s going to love this one! She’s always telling me to get my hair out of my face,” she said. “There’s just something beautiful about a pulled back look like this. You really get to see a woman’s face.” And her nail polish: Goodwin tricked out Lawrence’s fingertips with Chanel Le Vernis Nail Colour in Particuliere. “I’m obsessed with greige. It’s chic and urban with an undeniable feminine vibe,” said the makeup artist.
Photographer: Don Flood. Hair: Mark Townsend. Makeup: Rachel Goodwin. Fashion Director: Estee Stanley. Art Director: Frank Rust. Written By: Beauty Girl. Retouching: ConradDigital.com.
A Day With Taylor
When I turned on my computer this evening I found these fabulous images from a shoot I did with Taylor Swift for the Marie Claire cover.
Read MoreBlond Girls
Grace Kelly, Farrah, Madonna—it's (ahem) fair to say blonds have a certain something the rest of us…
Read MoreBlond Girls 2
IF YOU’RE ALREADY BLONDE
No disrespect to Marilyn, but not all blonds aspire to be a frosty platinum bombshell. But they do want to lighten up from time to time. “The best way to punch up your color for summer is to add flashes of light at the ends,” says Sulekha Hilton, a colorist at Sally Hershberger Salon in Los Angeles. Rather than asking for a full head of highlights or a change of base color, concentrate color where the sun would naturally hit—that is, the strands around your face and the ends. (The hair towards the bottom is lighter since it’s older and has spent more time in the sun.) “If your base is light, don’t shy away from the brightest blonds—anything from a flaxen shade to a pale buttery tone will be flattering in the summer,” says colorist Marie Robinson of the Marie Robinson Salon in New York City. And the real upside of bright colors that aren’t hugging your roots is that they don’t require a lot of maintenance—which means you can spend your time in the sand, not the salon.
Photographer: Don Flood. Hair: Mark Townsend. Makeup: Rachel Goodwin. Art Director: Frank Rust. Written By: Beauty Girl. Retouching: ConradDigital.com. Manicure: Tom Bachik.
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IF YOU’RE MEDIUM BROWN
Brown hair can still look beachy (See: Jennifer Aniston). But because yellowish hues can seem stripy on brunette strands, it’s important to keep the look subtle by opting for warmer tones. Marie Robinson suggests adding a full head of highlights that’s one shade lighter than your base. “This gives the illusion that your hair is a little brighter to start with,” she says. Follow it up with a scattering of honey blond ribbons around the face and on the ends. “It’s a natural, layered look that blends seamlessly.” This two-step approach also has dual-benefits: Eye-catching highlights amp up your color and add dimension, which makes your hair appear even thicker. Translation: Brunettes gone blond have more fun.
IF YOU’RE DARK
We’re going to be honest—raven-haired beauties, steer clear of peroxide. “When your hair is really dark, you go red or brassy, not blond,” says Redken Creative Consultant for Color Tracey Cunningham, of the Byron and Tracey Salon in Beverly Hills. But don’t feel gloomy, sultry hair can still look sun-drenched. Cunningham suggests using a café au lait hued gloss, which will brighten the hair and add a glassy sheen. Glosses will not alter your natural shade drastically, but they will have a lightening effect. Bonus: Most formulas condition and seal the hair shaft, which protects against the drying effects of the sun.
Photographer: Don Flood. Hair: Mark Townsend. Makeup: Rachel Goodwin. Art Director: Frank Rust. Written By: Beauty Girl. Retouching: ConradDigital.com. Manicure: Tom Bachik.
You don't have to go retro to give a nod to the past. These updated looks are strong, sexy and decidedly 2010.
Read MoreTime and Again 2
’30s: Jean Harlow
BACK THEN: “Screen sirens were beautifully sculpted and refined. In one of my favorite pictures of Jean, she had glistening Vaseline on her eyelids. It’s a black and white image, but somehow it managed to be so textural and reflective,” says Goodwin.
2010: “I channeled the moodiness of the ’30s with a burgundy maroon cream shadow. The color is very serious but by making it see-through, I took away some of the scariness,” she explains.
Photographer: Don Flood. Hair: Mark Townsend. Makeup: Rachel Goodwin. Art Director: Frank Rust. Written By: Beauty Girl. Retouching: ConradDigital.com.
Time and Again 3
’40s: Rosie the Riveter
BACK THEN: “I loved the simplicity and structure of this time. Ladies wore a patriotic red lip that showed off strength and power,” she says. “I wanted to take that sentiment into today, but make it surprising.”
2010: “I chose a bold color, but I went with a tangerine versus a straight red, so that something would look slightly askew,” says Goodwin. “It’s unapologetic and powerful, and somehow looks more futuristic than vintage.”
Photographer: Don Flood. Hair: Mark Townsend. Makeup: Rachel Goodwin. Art Director: Frank Rust. Written By: Beauty Girl. Retouching: ConradDigital.com.